Zarish - Connected Pakistan

Mudassir Saleem Malik is a Pakistani AI strategist and CEO of AppsGenii Technologies, helping global enterprises adopt AI. Based in Texas, he connects Pakistan’s tech talent with international markets while contributing to Pakistan’s startup ecosystem through ventures, leadership roles, and AI-driven innovation.

Usman Zafar Khawaja is a purpose-driven entrepreneur and digital education innovator from Pakistan. He founded The Educational Network and Creator Circle, empowering women and digital professionals with mentorship, skill-building, and global work opportunities.

Nanah Ahsan is a Pakistani SEO professional and entrepreneur from Shikarpur, Sindh. He is the CEO of Nanah Growth Media and Nanah Tech Skills. Starting his journey as a freelancer, he built his expertise in SEO and digital marketing, eventually establishing his own agency and training platform to help others build careers in freelancing.

Sohail Anwar founded Petalnex (Private) Limited in 2023, making it the first registered software company in Mansehra, Pakistan. The company provides services including AI development, custom software, web and mobile applications, and digital marketing, helping businesses in Pakistan and internationally adopt modern digital solutions.

Pakistan Software Houses Association (P@SHA) and Pathfinder CITADEL signed a Memorandum of Understanding at ITCN Asia Karachi to collaborate on the Davos Startup Challenge 2026. The initiative aims to identify promising Pakistani startups and provide them opportunities to present at the World Economic Forum in Davos.

Pakistani fintech leader Noman Azhar has been named among the “Top 50 CEOs Under 50” at the Commonwealth Business Excellence Awards. As Chief Officer of Zindigi, powered by JS Bank, he has led the growth of one of Pakistan’s leading digital banking platforms focused on innovation, financial inclusion, and mobile-first banking services.

Tooba Kanwal is the Co-Founder and Co-CEO of Paramount Elance, an e-commerce services agency working with global brands. Starting her career as a teacher, she transitioned into freelancing and e-commerce, later becoming a mentor, operations leader, and contributor to Pakistan’s growing digital economy.

Tauseef Khan Ghauri is an e-commerce mentor and the CEO of Ghauri LaunchPad, a consulting firm that helps businesses succeed on Amazon and other global marketplaces. Since 2018, he has guided entrepreneurs with strategies for product launches, listing optimization, and scalable online business growth.

Faisal Idrees, a Pakistani freelancer, gained recognition after responsibly reporting a security vulnerability through Upwork’s Bug Bounty Program. His ethical hacking skills helped identify a critical issue within authorized testing conditions, earning him a $5,000 reward and highlighting the growing role of cybersecurity researchers in protecting digital platforms.

Live commerce combines live streaming with online shopping, allowing businesses to demonstrate products in real time while interacting directly with customers. This approach improves engagement, builds trust, and encourages faster purchasing decisions, making it one of the fastest-growing strategies in modern e-commerce marketing.

Javeria Abid founded Rangekhushboo, a homemade non-alcoholic perfume brand, generating profit organically and expanding online. Her journey highlights passion, consistency, and strategic digital marketing.

Asfand Hafeez, known online as GFX Mazdoor, is a freelance graphic designer from Pakistan with more than a decade of experience. He specializes in logo design, poster creation, branding, and apparel graphics, helping businesses develop strong visual identities and impactful brand communication.